Nico Schweizer (Beta version)

Project II

Festival identity


Logos 2017 and 2018

Creation of a new identity for The New Yorker Festival, an annual event organized by The New Yorker magazine. It is held in venues in and around New York City, typically in early October, bringing together "a who’s-who of the arts, politics and everything in between." Thanks to Lineto for use of the brilliant Prismaset font family (2018 logo).

Logo animation by nicolobianchino.com; Website design by Aviva Michaelov

Fun fact: The New Yorker announced that the former chief executive of Donald Trump's 2016 presidential campaign and former Breitbart chief executive chairman Steve Bannon would be a headliner at the 2018 New Yorker Festival. After severe backlash and the announcement that other stars, such as Judd Apatow, Jim Carrey and Patton Oswalt, would not participate in the festival if Bannon attended, the editor of the New Yorker uninvited Bannon.

Nico Schweizer 2018 — NYC